Lastly, Extra Locations to Store In-Retailer for Plus Dimension Vogue!
For years, plus dimension buyers have been left with dwindling choices relating to purchasing in individual. Ever for the reason that pandemic, the retail panorama has shifted, with many manufacturers merging or buying one another, pulling plus sizes from shops or shifting on-line totally. However at this time, we’ve got some thrilling information! As we speak, we’re thrilled to announce Common Customary in Nordstrom. The model identified for setting the gold commonplace in dimension inclusivity, is formally launching inside Nordstrom shops throughout the nation.
This partnership is a game-changer. Whereas Common Customary has at all times been a pacesetter in inclusive style, providing each fashion in sizes 00-40, their new collaboration with Nordstrom brings their dimension 12-32 choices on to 20 Nordstrom areas. Which means for the primary time in years, many plus dimension buyers will be capable of contact, strive on, and expertise high-quality, trendy clothes in-store—one thing that’s develop into all too uncommon.
Why This Is a Massive Deal
Let’s discuss entry. The truth that 67% of ladies within the U.S. put on plus sizes but have a fraction of the in-store purchasing choices in comparison with straight sizes is irritating at greatest, exclusionary at worst. The power to buy in-store isn’t nearly comfort; it’s concerning the expertise—feeling the materials, testing the match, and understanding that you simply belong within the style world similar to anybody else.
That’s why Common Customary’s transfer into Nordstrom is such an important second. It not solely makes plus dimension style extra accessible but in addition indicators to the business that dimension inclusivity is a necessity, not an afterthought. And with the latest retractions of plus dimension style and its entry, this information is thrilling…
The place You Can Discover Common Customary in Nordstrom
Beginning this week, you’ll be capable of discover Common Customary at these 20 Nordstrom areas:
| LOCATION NAME | CITY | MARKET | REGION |
| BELLEVUE | BELLEVUE | SEATTLE-TACOMA WA | NORTHWEST |
| SOUTHCENTER | TUKWILA | SEATTLE-TACOMA WA | NORTHWEST |
| ALDERWOOD | LYNNWOOD | SEATTLE-TACOMA WA | NORTHWEST |
| WASH SQUARE | TIGARD | PORTLAND OR | NORTHWEST |
| PARK MEADOWS | LONE TREE | DENVER CO | SOUTHWEST |
| MICHIGAN AVENUE | CHICAGO | CHICAGO IL | MIDWEST |
| OAKBROOK | OAK BROOK | CHICAGO IL | MIDWEST |
| MALL OF AMERICA | BLOOMINGTON | MINNEAPOLIS-ST. PAUL MN | MIDWEST |
| OLD ORCHARD | SKOKIE | CHICAGO IL | MIDWEST |
| BREA MALL | BREA | LOS ANGELES CA | SOUTHERN CALIFORNIA |
| DEL AMO FSH CTR | TORRANCE | LOS ANGELES CA | SOUTHERN CALIFORNIA |
| FASHION VALLEY | SAN DIEGO | SAN DIEGO CA | SOUTHERN CALIFORNIA |
| FASHION SQUARE | SCOTTSDALE | PHOENIX (PRESCOTT) AZ | SOUTHWEST |
| WALNUT CREEK | WALNUT CREEK | SAN FRANCISCO-OAKLAND-SAN JOSE CA | NORTHWEST |
| VALLEY FAIR | SAN JOSE | SAN FRANCISCO-OAKLAND-SAN JOSE CA | NORTHWEST |
| GALLERIA | ROSEVILLE | SACRAMENTO-STOCKTON-MODESTO CA | NORTHWEST |
| ROOSEVELT FIELD | GARDEN CITY | NEW YORK NY | NORTHEAST |
| PENTAGON CITY | ARLINGTON | WASHINGTON DC (HAGERSTOWN MD) | NORTHEAST |
| KING OF PRUSSIA | KING OF PRUSSIA | PHILADELPHIA PA | NORTHEAST |
| HOUSTON GALLERIA | HOUSTON | HOUSTON TX | SOUTHWEST |
What You’ll Discover
Common Customary in Nordstrom is bringing its signature assortment of premium wardrobe staples to Nordstrom, that includes ultra-comfortable denim, elevated fundamentals, trendy outerwear, and versatile necessities that prioritize match, high quality, and fashionable fashion. Whether or not you want a perfect-fitting tee, a traditional trench, or the dreamiest pair of denims, you’ll lastly be capable of discover them in-store.
Common Customary in Nordstrom= A Step within the Proper Course
This transfer is only the start. Common Customary’s enlargement doesn’t cease at Nordstrom. The model can also be launching with Anthropologie, Macy’s, Wantables, and practically 50 boutiques nationwide this yr! Speak about making plus dimension style accessible…
“For too lengthy, the style business has been outlined by exclusivity, however at Common Customary, we’re dismantling this outdated norm and democratizing the purchasing expertise to have a good time all clients, no matter dimension,” says Polina Veksler, co-founder and CEO of Common Customary.
Try the latest arrivals at Nordstrom.com and UniversalStandard.com!
And Nordstrom is on board with this imaginative and prescient. “We’re dedicated to creating certain we will ship nice types throughout the scale spectrum that make clients look good and really feel their greatest,” says Emily Crandall, SVP and Head of Ladies’s Attire at Nordstrom.
So, plus dimension style lovers, it’s time to get excited. The times of being shut out of in-store purchasing are slowly however certainly altering, and Common Customary is main the cost. Will you be heading to Nordstrom to take a look at the brand new assortment? Tell us within the feedback!
